by Eli Maynard | 29 May 2023 | Loyalty Program Reviews
Microsoft is one of the most well-known companies in the world. Known for its innovative products and services, Microsoft continuously shapes the digital landscape with its cutting-edge technology, extensive software solutions, and robust cloud offerings. Microsoft...
by Amy Gavagnin | 3 Sep 2021 | Loyalty Program Reviews
Be honest, nobody wants to go and get fuel. If your experience is anything like mine, you’re on your way home, your car keeps pinging, so you pull up to the closest petrol station and re-fuel, distracted by how much you want to go home and fall into the couch. You...
by Philip Shelper | 23 Oct 2025 | Guides
Loyalty programs have been around for hundreds of years, with approaches becoming more sophisticated over time. This article chronologically details the evolution of currency-based loyalty programs with extensive evidence to support the research. Beer and Bread Tokens...
by Federico Couret | 28 Feb 2025 | Loyalty Program Reviews
Las empresas que entienden su mercado diseñan programas de lealtad basados en el comportamiento que quieren generar en sus clientes. No se lanzan a poner un programa de puntos, como muchos lo hacen, porque el modelo de puntos suena bien o porque al parecer todos...
by Kate Pay | 30 Oct 2024 | Articles, Loyalty Fraud
With access to rewards being the core motivator for members to join a loyalty program, it should not be surprising that redemption fraud is a consistent threat for loyalty program operators around the world. Fraudsters can exploit vulnerabilities to steal points,...
